Cascade says that with its Platinum pods and an Energy Star certified dishwasher, you'll use less than four gallons of water per cycle, while hand washing dishes uses that much every two minutes. 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CINCINNATI-- ( BUSINESS WIRE )--Today, best-selling detergent brand Cascade is launching "Do It Every Night," a campaign to encourage water . Cascade's "Do It Every Night" campaign stars celebrity couple Sarah Michelle Gellar and Freddie Prinze Jr. joyfully explaining why they run their dishwasher every night even if it's not full. Currently, Cascade is running a commercial in which a little girl Still, there are worse commercials. P&G seems to be taking a cant-lose position on the hand wash versus dishwasher dilemma. "We all want to conserve resources in our daily lives, so Cascade spends a lot of time finding ways to help families get clean dishes, more . P&G has enlisted a celebrity couple -- actors Sarah Michelle Gellar and Freddie Prinze Jr. -- in a new "Do It Every Night" campaign, built around the obvious double entendre, to get consumers . Sometimes I Lie Limited Series Lands at Fox, 25 Things You Didnt Know About Sarah (Video). commercial, Cascade Sterling K. Brown and Cascade offer you a new way to wash your clothes. Cascade knows that a little humor can go a long way to help inspire change, so the brand is partnering with celebrity couple Sarah Michelle Gellar and Freddie Prinze Jr. to help debunk dishwasher myths through an educational and entertaining content series. Jan 9, 2021. are off. The star on . Learn more at Changethecourse.us. Menu. P&G has enlisted a celebrity couple actors Sarah Michelle Gellar and Freddie Prinze Jr. in a new "Do It Every Night" campaign, built around the obvious double entendre, to get consumers to change their ways. target_type: 'mix' M Booth T-Mobile (3) Big Game-ready! Copied. Share this article. /. About half the people who have dishwashers use them from one to six times a week but nearly 20% use them less than once a week, according to statistics quoted by the consumer testing He was previously married to Helen . He has been married to Donna La Pietra since December 8, 2017. We are using cookies to give you the best experience on our website. one dish (for about 15 seconds) uses half a gallon of water, and running the faucet for two minutes uses four gallons. Release Calendar Top 250 Movies Most Popular Movies Browse Movies by Genre Top Box Office Showtimes & Tickets Movie News India Movie Spotlight. Cascade Platinum ActionPacs clean 24-hour stuck-on food so well, they enable consumers to skip the pre-wash. According to my, its none other than Canadian actress Lauren Lee Smith. 1. the dishwasher saves water even if partially full, but only if you dont rinse which brings up point 2 - its the pre rinsing of dishes that waste water. The pair joked about doing it every night when talking about washing the dishes together. Movies. From OMM spokesperson Monica Cole: Cascade is currently airing its sexually suggestive "Do It Every Night" television commercial during prime time. Run your dishwasher every night with Cascade Platinum. The World Resources Institute says that worldwide domestic water demand grew 600% from 1960-2014, at a significantly faster rate than any other sector. An Energy Star Certified dishwasher uses less than four gallons per cycle, while a running sink uses that every two minutes. It is perfectly normal to leave your dishes in the dishwasher for another day. And while But then youd be using less detergent and the point of the ad isnt to get you to buy less detergent, its to get you to buy more. Col. Gregory Mayer and Maj. Jonathan Welch were the two officials relieved of duty due to a 'loss of confidence' in their ability to lead the Minot Air Force Base in North Dakota, officials said . TV Shows. media channels and through Cascades YouTube channel, and a separate TV campaign, We all want to conserve resources in our daily lives, so Cascade spends a lot of time finding ways Run your dishwasher every night with Cascade Platinum. But just how many dishes do you need to make the dishwasher a more water efficient choice? The P&G community includes operations in approximately 70 countries worldwide. to help families get clean dishes, more efficiently, says Martin Hettich, vice president of P&Gs North America Home Care business. Sarah Michelle Gellar Fan is an un-official fan . Do It Every Night Campaign with Sarah Michelle Gellar and Freddie Prinze Jr. busts dishwashing myths to help Americans save water & energy, Cascade Busts Dishwashing Myths with New Do It Every Night Campaign, See Why Sarah Michelle Gellar and Freddie Prinze Jr. "Do It Every Night" with Cascade, Sarah Michelle Gellar and Freddie Prinze Jr. "Do It Every Night" with Cascade to Save Water Using the Dishwasher (Photo: Business Wire), Cascade Infographic Explains Why its More Efficient to Run Your Dishwasher with as Few as 8 Dishes (Graphic: Business Wire), Cascade Platinum ActionPacs (Photo: Business Wire). Dive Brief: Procter & Gamble detergent brand Cascade kicked off a new campaign to promote water conservation that encourages consumers to run the dishwasher instead of hand washing, the company revealed in a press release. Cascade has not responded to the boycott. An Energy Star Certified dishwasher uses less than four gallons per cycle, while a running sink uses that every two minutes. water-efficient, Cascade says in reality, many households wash most of their dishes by hand after some meals -- and, contrary to what you may think, that practice uses more water than Energy We all know children repeat what they hear. Not only does she hand wash the dishes before putting them in the dishwasher, she rewashes them if they come out gross. mode: 'thumbnails-sidebar', There is the most obnoxious commercial running these days.I can't purchase Cascade as they are portraying the little girl, like a 10 year old, as a spoiled, smart mouthed girl "what does the. Running Your Dishwasher Every Night Can Actually Save Water and Money. Check out our FAQ Page. Comedian Michael Kosta goes door to door to see how often people "do it." WRI cites. BEFs Change the Course is a first-of-its-kind initiative that brings together the public, corporations, and on-the-ground conservation organizations to raise awareness about freshwater issues, reduce water footprints, and directly support water restoration projects. New member. How long can dirty dishes sit in dishwasher? This website uses cookies so that we can provide you with the best user experience possible. Remember the Bugle Boy Jeans Woman? Wouldnt that, in fact, be more eco-friendly? nike just do it tv commercial featuring kobe bryant, lebron james, roger federer, rafael nadal, ronaldinho and wayne rooney. She died on February 15, 2004. Share. Feb 12, 2020 09:00 am Updated 3 years ago. Run your dishwasher every night with Cascade Platinum, the ad says. Peter Grosz & T.J. Jagodowski: Sonic Drive-In. Through this program and partnership, the brand will contribute millions of gallons of freshwater to critically dewatered rivers and wetlands in the Western United States. Cascade says using the dishwasher with a load of just eight dishes #1. We use cookies to ensure that we give you the best experience on our website. Using the dishwasher can also help you save costs on water and energy. This leads her to ask, "What does the dishwasher do?" Cascade Platinum ActionPacs work dissolve food and rinse it off the first time so your dishwasher can be the actual dish washer. C. In 1953, Cascade entered the automatic dishwashing market with claims of spotless dishes to the four percent of households with dishwashers. Then the two couples go one to say: Right after dinner, and Definitely after meatloaf before a voice-over explains: Do it! Thats why running your dishwasher with as few as eight dishes is all it takes to save water. We all want to conserve resources in our daily lives, so Cascade spends a lot of time finding ways to help families get clean dishes, more efficiently, says Martin Hettich, Vice President of P&Gs North America Home Care business. Then the two couples continue: Right after dinner, and Definitely after meatloaf., The commercial concludes with this voice-over: Do it! By using iSpot.tv, you accept our, Cascade Platinum ActionPacs Dishwasher Pods, Real-Time Ad Measurement Across Linear and CTV, Marketing Stack Integrations and Multi-Touch Attribution. 2023 Truth in Advertising Policies Submissions should come only from actors, their parent/legal guardian or casting agency. By the numbers, a dishwasher uses less than four gallons per cycle, while handwashing just They do it to save water, energy, and time! What made the "Two Guys" commercials a success were their two main actors, Peter Grosz and T.J. Jagodowski. By rejecting non-essential cookies, Reddit may still use certain cookies to ensure the proper functionality of our platform. Two minutes of handwashing dishes use four gallons of water. A load with as few as eight dishes is all it takes to save water. A little girl records a video diary discussing her mom's method of dish washing. Lights low and slow jam on the stereo, actor Sterling K. Brown starts to tell you that he has a "dirty little secret" that he does every night After a quick clarification with Cascade, he confirms that his lines actually refer to the detergent brand's recommended frequency to run your dishwasher. Actress Sarah Michelle Gellar discusses what made her want to join Cascade's new "Do It Every Night" campaign, and shares her thoughts on a reboot of "Buffy the Vampire Slayer." Lights low and slow jam on the stereo, actor Sterling K. Brown starts to tell you that he has a dirty little secret that he does every night After a quick clarification with Cascade, he confirms that his lines actually refer to the detergent brands recommended frequency to run your dishwasher. container: 'taboola-sidebar-article-thumbnails', Sarah Michelle Gellar and Freddie Prinze Jr. star in these "Do It Every Night" ads with the obvious dual meaning to get consumers to change their habits. Does a dishwasher use more water or electricity? Well known for playing the character of Patsy in the show Absolutely Fabulous, Joanna Lumley is British Blonde, who is an amazing actress and still going strong at the age of 73. "Every night," a middle-aged couple adds. Check out Cascade's TV commercial, 'Cascade & Sterling K. Brown Do It Every Night' from the Cleaning Supplies & Fresheners industry. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. Who is the woman in the Cascade commercial? We both like to cook a lot. Run your dishwasher every night with Cascade Platinum. What happens if you never use your dishwasher? When you use your dishwasher every night instead of handwashing for just 10 minutes, you save 100 gallons of water a week. Every night, a middle-aged couple adds. P&G has enlisted a celebrity couple actors Sarah Michelle Gellar and Freddie Prinze Jr. in a new "Do It Every Night" campaign, built around the obvious double entendre, to get consumers to change their ways. The Ford "Summer Sale" commercial where the sexy dad is giving his son a hard time as he tries to back Dad's boat into the water ("No pressure, it's only my favorite boat."). Netflix Cancels New Series After Turkey Urges Removing Gay Character. Subscriber Benefit. P&G has enlisted a celebrity couple actors Sarah Michelle Gellar and Freddie Prinze Jr. in a new Do It Every Night campaign, built around the obvious double entendre, to get consumers to change their ways. This report estimates that an average dishwasher runs 215 loads per year, so youd have a cost of about $0.46 per load for the cost of the dishwasher. Published March 06, 2020 Advertiser Cascade Advertiser Profiles Facebook, Twitter, YouTube Products YOUR DISHWASHER SAVES 100 GALLONS OF WATER A WEEK**. This means that every time you visit this website you will need to enable or disable cookies again. By reCAPTCHA and the Google Privacy Policy and Terms of Service apply reCAPTCHA and Google., while a running sink uses that every two minutes of handwashing for just minutes!, the commercial concludes with this voice-over: do it middle-aged couple.! Clean 24-hour stuck-on food so well, they enable consumers to skip the pre-wash the pre-wash records Video... Help you save 100 gallons of water a week when talking about washing the dishes together Google Policy. 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