The regular audiences for Sean Hannity, Rush Limbaugh and Bill OReilly continue to be dominated by conservatives: About seven-in-ten or more of each of these audiences describe their political views as conservative, compared with 35% of the general public. NBCs storied "Today" was once an iconic giant of morning television, but a devastating collapse in viewership last week left the show with its smallest audience in at least 30 years. The Atlanta Journal-Constitution reports that former football star and potential GOP Senate candidate Herschel Walker has registered to vote in Georgia (he had previously been registered in Texas). 633,455: The number of deaths in the United States from the virus so far, per the most recent data from NBC News. The newscast also narrows its gap with ABC to its best competitive position in over a year, and improves its A25-54 gap versus ABC by +95% in week-over-week and year-over-year measurements. "Its 40th . This also is the case for the regular audiences for Sunday morning news shows, business magazines, and both USA Today and the Wall Street Journal. According to a 2014 Pew Research Study, Where News Audiences Fit on the Political Spectrum, 26% of NBC News consumers are mostly liberal; 36% have mixed views, 14% are . With that much money at stake, expect fireworks in the coming weeks. On the positive side, ABC Wednesday clearly delivers women 35-64 and a respectable male 35-64 secondary audience across the night, while ABC Thursday has a distinct and increasingly dominant female 18-64 profile that holds for three straight hours for its drama line-up. Get all the stories you need-to-know from the most powerful name in news delivered first thing every morning to your inbox. One potential consequence of the Talibans rapid takeover of Afghanistan is that they could have access to biometric and other data the government and fleeing Afghans left behind. So far, the model in the House is the leadership-backed H.R. Among the low points for "Today" over the last decade was the wrenching departure of fan favorite Ann Curry, who was forced out in 2012. Hannity at 9 PM/ET followed suit in both categories, averaging 2.7 million viewers for the quarter, 420,000 in the demo and 259,000 among adults 18-49, and surpassing MSNBC's The Rachel Maddow. nbcnews.com Audience Demographics Audience composition can reveal a site's current market share across various audiences. The Washington Post first reported that CIA Director Burns met secretly with the Talibans leader on Monday as President Biden faces pressure over whether to extend the evacuation deadline. NBC is honored to be in the top position with viewers and we plan to ride this momentum into the next 52 weeks with one of our most dynamic programming lineups to date., Sunday Night Football landed at the top of primetime for the 10th consecutive year in the key demo, This Is Us was the No. I'm really interested in analytics, community . Going back ten years ESPNs average primetime audience delivery was 2.34 million. The ideal entry-level account for individual users. The November victory represents ABCs first back-to-back November sweeps victory in 25 years. Majorities of most news audiences say they want news with no political point of view, including seven-in-ten or more Colbert and Daily Show viewers, Economist readers, NPR listeners and readers of the New Yorker and similar magazines. This means that no matter how you define your audience, NBCUniversal can help you reach them. This material may not be published, broadcast, rewritten, or redistributed. 1 min read. 1 network morning show among the 25-to-54 age group that matters most to advertisers. Across digital, Nightly News saw 13.8 million views and 1.1 million hours viewed on and off platforms, including clips and full episodes. "Its a total fiasco," a longtime network news veteran with knowledge of the programs inner workings told Fox News. In, Statista. Audiences for several other news outlets, including NPR (33% all four correct), the Daily Show (32%), Hardball (32%) and the New York Times (31%) fared nearly as well. On Thursday night, MSNBC ranked #1 again in total viewers, averaging 6.146 million, outperforming CNN in total viewers by +581,000 (+10%), ABC News by +3.2 million (+107%), CBS News by +4.2 million (+210%), and FOX News by +3.2 million (+108%). WarnerMedia: In 2011, TNT was one of four cable networks to average over two million (2.32) viewers in primetime. The audience delivery has since dropped by 71% and averaged 423,000 viewers in 2021. All rights reserved. We swear, America's Most-Watched Network (they're telling the truth) CBS isn't bribing us for this section. ', Will Smith Accepts Special Honor at AAFCA Ceremony, First In-Person Awards Speech Since 2022 Oscars, How Chicago Fire Said a Temporary Goodbye to Taylor Kinneys Kelly Severide Amid Leave of Absence, HBO's Leading Man: Casey Bloys on Perfecting 'The Last of Us,' HBO Max Streaming Merger and Axing Shows, A24 Sweeps Film Categories at the 2023 SAG Awards as 'Everything Everywhere All at Once' Breaks Record for Most Wins, Jean Smart 'Doing Well, Recovering' Following Heart Procedure, Says Hacks Co-Star Hannah Einbinder, Ke Huy Quan Becomes First Asian Male Film Winner at SAG Awards for 'Everything Everywhere All at Once'. Nielsen. For USA it will be a return to their origins the channel was launched as a cable sports network (and competitor to ESPN) over forty years ago. Just 12% have incomes of $75,000 or more. On the last night, NBC News averaged 2.154 million viewers, outperforming CBS News by +170,000 (+9%), and among A25-54 viewers, NBC News averaged 568,000, leading CBS News by +96,000 (+20%). This decline is reflected across most news audiences. In the 25-54. I'm an audience strategist at Indiegraf, where I help independent, community news outlets grow their audience and revenue. In 2021, an off-year for political news there was a notable year-over-year decline of 34% in viewership. Almost all regular audiences were at least as likely as the general public to get this question right. Despite these sharp declines in viewing, cable networks continue to garner more viewers than either streaming and broadcast TV. Along with Food Network, HGTV was acquired by Discovery from Scripps in 2017. It is worth noting that the total viewers for Today are less than half of what the show drew twenty years ago when Katie Couric was the star of morning news.". Also #1 Most-Watched Regular Weekday Programin All of TV, Beats World News Tonight in Total Viewers For First Time in Three Years & Marks Highest Viewership Week in Nearly a Year, PLUS: Nightly News Wins the Younger A18-49 Demo. In the key news demo, NBC News averaged 661,000 A54-54 viewers, also leading. Audiences are exhausted and it is difficult for smiling morning hosts like Savannah Guthrie to put a happy face on this dismal news environment. In 2021 both networks, despite similar year-over-year declines in audience, averaged over one million viewers. The roundtable program averaged 3.2 million viewers and 410,000 with 25-54 demo and 266,000 in the 18-49 demo, outpacing every show on CNN and MSNBC across the board. (October 31, 2018). AllSides has rated the bias of hundreds of media outlets, sources and writers. That audience figure dropped to 1.03 million in 2021, a decline of 36%. However, viewers from some younger households appeared in the cume, including 18-34-year-olds. During its four nights of coverage, NBC News averaged 2.321 million viewers, +16% over CBS News (+313,000). Sister network A&E had an even sharper decline. The article includes data from Nielsen showing the median age of viewers of the 10 most popular shows on TV in the 2017-2018 season. So whos been vaccinated in the United States? First Read is your briefing from "Meet the Press" and the NBC Political Unit on the day's most important political stories and why they matter. NPRs audience also is relatively well educated (54% are college graduates). The historic ratings drop came at an awful time for the Peacock Network as it gears up to air the upcoming TokyoOlympics. (These days, being flat is a tremendous win.) Local competition affects the size of NewsHour's audience. ABCs "Good Morning America" is also down nine percent but has averaged 3.4 million to edge "Today" for the most-watched morning show. Among the key A25-54 demo, Nightly News averages 1.471 million viewers, topping CBS by +529,000 (+56%). Majorities of all news audiences answered this question correctly. MSNBC: 656,000 25-54 Demo: CNN: 101,000 Fox News: 226,000 MSNBC: 74,000 Here are the prime time averages encompassing shows which air from 8-11 p.m. in total viewers and the 25-54 demo for. Just one new Alzheimers drug with questionable benefits could more than double Medicare Part B spending. Move ahead to 2021 and Syfys average audience has plummeted by 68% totaling 428,000 viewers. (+1) 202-419-4300 | Main In the 18-49 demographic, ABC had 1.13 million, from 1.052 million in 2019; NBC averaged 1.03 million, versus 1.053 million; and CBS had 674,000, compared to 703,000. As 2016 exit polls demonstrated, education level has become the new political divide in America. NBC News - Kevin Collier. New York City and New Jersey join localities mandating Covid vaccines for school staff. [08/26/11 - 09: . Profit from the additional features of your individual account. This means that no matter how you define your audience, NBCUniversal can help you reach them. The news network has since become the top-rated cable network on television. Per Nielsen's data, the primetime averages throughout the TV season for the Big Four networks in the key, ages 18-49 demographic tied ABC and CBS together with a 0.8 rating, Fox with a 0.9, and. The largest age group of visitors are 25 - 34 year olds (Desktop). And the CBS EVENING NEWS WITH NORAH O'DONNELL is on track to post the smallest demo gap with the NBC NIGHTLY NEWS in five years, and the thinnest margin in the adults 25-54 demo with ABC's. The 10th season of The Blacklist averages a 0.24 rating in the 18-49 demographic and 2.32 million viewers. Get full access to all features within our Business Solutions. More than half of the regular readers of the Wall Street Journal (56%), New York Times (56%) and news magazines (53%) also are college graduates. In addition, NBC News has a streaming news channel called The Choice from MSNBC. Quotes displayed in real-time or delayed by at least 15 minutes. All five averaged more than 38 million viewers. 35-49: 58 percent 50-64: 71 percent 65+: 86 percent Whites: 66 percent Blacks: 76 percent Latinos: 71 percent Urban residents: 79 percent Suburban residents: 67 percent Rural residents: 52 percent. According to Ampere Analytics, programming investment for OTT reached nearly $50 billion in 2021 with continued growth anticipated. More than half a million people used NBCNews.coms Plan Your Vote interactive tool to learn everything they need to know about casting a ballot in the 2020 presidential election. Discovery, Inc.: HGTV was one of the few prominent cable networks that have actually maintained its audience in the past decade. Dec. 1, 2021 NBC Nightly News with Lester Holt is the #1 most-watched evening newscast in total viewers and A18-49, overtaking ABCs World News Tonight, and is the #1-most watched weekday program (excluding sports, syndication & specials) in all of television for the week of Nov. 22, 2021, according to Nielsen Media Research data. Ten years later TNT averaged 1.09 million viewers, a decrease of 53% (despite a year-over-year increase of 10% benefiting from the return of live sports such as March Madness and the NBA). When looking at Fox News viewers compared to CNN, the overall average number of. Regular viewers of daytime talk shows are less educated than the public as a whole. A + E Networks: In 2011 The History Channel averaged 1.98 million primetime viewers with such unscripted shows as Pawn Stars and American Pickers. (+1) 202-857-8562 | Fax Nightly News averages 8.578 million total viewers, topping ABCs World News Tonight by +189,000 (+2%). Statista. World News Tonights ratings also include 3:30pm airings in Los Angeles and San Francisco. Ben Kamisar is a deputy political editor in NBC's Political Unit. Numbers, Facts and Trends Shaping Your World, Section 4: Demographics and Political Views of News Audiences, In Changing News Landscape, Even Television is Vulnerable, Next: About the Media Consumption Survey Data, Section 1: Watching, Reading and Listening to the News, Key findings about the online news landscape in America, Among U.S. Latinos, the internet now rivals television as a source for news, Americans online news use is closing in on TV news use, 10 facts about the changing digital news landscape, Long-Form Reading Shows Signs of Life in Our Mobile News World, 60% of Americans Would Be Uncomfortable With Provider Relying on AI in Their Own Health Care, The changing face of Congress in 8 charts. "There are obviously bigger industry trends at play but the show is a non-factor. Yet the regular audiences for a number of news sources differ only modestly from the public ideologically or politically. A former associate of Rudy Giuliani is expected to plead guilty to federal campaign finance charges, court documents show. For comparisons: Season nine of The Blacklist on NBC averaged a 0.29 rating in the 18-49 demographic and 2.97 million viewers. Just 22% of the public identified Germany as the country that Angela Merkel leads. There is no question that the ideological divide in America is growing and while the audiences of Fox News and MSNBC look the same in some demographic aspects, it is clear that they couldnt be much different based on their politics. Fox News demographic for viewers aged 25-54 for February 2011 far out paces CNN, MSNBC and Headline News. Ron DeSantis appeared on "Life, Liberty, and Levin" on Fox News, purportedly to promote his new book, The Courage to Be Free, which comes . Nearly a third (32%) of regular Times readers are younger than 30. The AUDIENCE MAP series continues with a look at the detailed demographics for NBC's primetime schedule for this season to date. He has never, ever, been reluctant to voice an opinion. "Today" also lost to "Good Morning America" in the key demographic of adults age 25-54 by its largest margin since the week of December 21, 2015, according to TVNewser. In 2015, the average age of a prime-time viewer was 68. For Disney entertainment networks the audience loss was far greater than ESPN. Craig Melvin, Sheinelle Jones, and Al Roker were the anchors for the broadcast and did not disclose further details. Despite the loss of eight million subscribers, with the return of live sports, the primetime average audience of ESPN grew in 2021 by 11% compared to 2020 and totaled 1.62 million viewers. Fox News viewers are a bit more likely to be employed, while MSNBC watchers are more likely to be employed in professional or managerial roles than the Fox News audience: Further, when looking at education, the differences between the groups expand: This education demographic is what drives the differences between Fox News and MSNBC viewers. Register in seconds and access exclusive features. NBC Nightly News, World News Tonight and CBS Evening News ratings are comprised of telecasts with regular titling and include overnight airings on owned stations. NBC won both the 52-week TV season in adults 18-49 and in total viewer figures for the first time since 2018, bolstered by favorable ratings for Sunday Night Football, Saturday Night Live, This Is Us, The Voice and Americas Got Talent. In total viewers, NBCs win totaled approximately 33.6 million more hours watched than any broadcast competitor from the start of the season to its culmination (Sunday, Sept. 19). Just 23% of the public is 18-to-29. Fox News watchers give President Trump a 64% approve-34% disapprove rating, while MSNBC viewers disapprove at a rate of 21% approve-78% disapprove. In 2021, the cable networks average audience was just 233,000, a decline of over 90%. The biggest differences come, not too surprisingly, along party and ideological lines (some viewers may well be hate watching the news on the other side of their political beliefs): These differences become more apparent when looking at how viewers stand on key issues. Disney acquired the broad-based network in 2019. Has plummeted by 68 % totaling 428,000 viewers growth anticipated of $ 75,000 or more cable network on television every. Clips and full episodes your audience, NBCUniversal can help you reach them daytime shows!, +16 % over CBS News ( +313,000 ) new York City and new Jersey join mandating... Million views and 1.1 million hours viewed on and off platforms, including and! 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