But we need big steps as well and structural changes, because its impossible for us to save the environment (and the world) all by ourselves., Ive always been interested in the environment and nature since I was a child. There are also Zero Waste Influencers in German-speaking countries, which have achieved a pioneering role here. Nowadays, influencers can significantly boost market values. Once you identify some potential sustainability influencers Instagram, you need to make sure they align with the values and mission of your company. Toronto-based Elizabeth Teo, one of the most famous environmental sustainability influencers in 2022, is an environmental educator, consultant, writer, and content creator who is on a mission to create awareness on environmental issues such as fast fashion, waste, and climate change through an intersectional lens. Matthiasis the director of European Policy at Agora Energiewende. Sustainability content directly challenges the 'throwaway culture' espoused by the fashion industry. The impact of these influencers can be seen in the way 'fast fashion' chains begin to reposition themselves. Born in Aachen, Germany, Julien Bam is a web video producer, singer, voice actor and podcaster whose real name is Julien Zheng Zheng Kho Budorovits. After all, our money is effective too. This trust makes the use of influencer marketing a powerful tool for advertisers. Jessica was at the peak of her career at the UKs largest textile corporation, but soon left when she found how she had strayed from the ethic of local, high-quality, sustainable commerce. Just sustainability is a concept that emerged from the environmental justice movement, which seeks to address the disproportionate burdens of environmental . Eco friendly influencers gain the opportunity to work with well-established organizations while reaching a wider audience in the process. Additionally, sustainability Instagram influencers might share video tutorials demonstrating easy DIY projects such as creating your cleaning supplies out of natural ingredients or growing plants indoors without requiring lots of resources. Valeria Hinojosa is a Bolivia-born social entrepreneur, certified yoga instructor, travel and lifestyle blogger, and one of the Top Sustainability Influencers who is currently based in Miami. Florida-based Natalie Kay Costello, one of the best environmental influencers, used to be in the fast fashion industry for 7 years until she decided to leave and started working on something she deeply cares about sustainable fashion. Anne-Marie is a cookbook writer, blogger, and one of the Top Sustainability Influencers based in California. She expanded her social media presence through the creation of her website, Impact for Good, and a TikTok Account. Christine has been making her skincare products for over 10 years and her own make-up for over 3 years. Marisa Becker also raises awareness via a podcast. Her site, Adimay, provides a unique platform that explores the ties between style, sustainability, and social justice. 18 and 24 (70%) and are enthusiastic about the topics of friends and family (37%) and sports and fitness (24.6%). She began her plastic-free advocacy in 2011 and has documented that journey through her blog, The Plastic-Free Chef, which she started back then at age 16. Numerous German bloggers, Youtubers and authors offer advice and inspiration in their contributions on issues like ethical fashion, zero waste and conscious consumption. Furthermore, Oliver and Yannick take a stance on topical issues such as the CO2 emissions caused by air travel. Kira Simpson, one of the top sustainability influencers, is an Australian digital creator, sustainability advocate, climate optimist, and founder of The Greenhub, a fashion and lifestyle blog, directory, and online magazine that focuses on sustainability and ethical consumerism. Thorstenis Managing Director at Belectric GmbH, and he counts with more than two decades of experience in the renewable energies sector. She has published two books, namely, Less Stuff (2019), which is about changing our relationship with our things, from a zero-waste perspective; and,the Less Waste No Fuss Kitchen (2020). She is also a member of the scientific advisory board of the French Environment and Energy Management Agency ((ADEME) and is on the Board of the European Renewable Gas Registry (ERGaR). Find out who is the #1 Instagram creator in 2023 and get a list of the most popular Instagram accounts. Kolsquares technology also allows you to optimize your next marketing project from better influencer selection to reaching your audience identification targets. Top 25 influencers in the renewable energy industry in Germany, If youd like to work with other passionate experts on our team, or learn more about our purpose and corporate values, then see our. She is followed by one million people on Instagram (engagement rate 6.88%) and 9.2 million on TikTok (engagement rate 1.43%). Now, Abby is one of the most famous environmental sustainability influencers in 2022, enthusiastic about living a more sustainable, eco-friendly, and healthy life and is very eager to share her expertise on health, wellness and sustainability. Additionally, eco friendly influencers often provide insights into how sustainability impacts their lives personally as well as broader society as a whole. Since her early childhood, she has been taught to love nature and appreciate its beauty. In the middle of its energy transition, check out the influencers of the renewable energy landscape. We need political change. Please review the details and accept the service to see this content. In a world where sustainability is becoming more and more important, these influencers are essential in helping to create a more sustainable future. Jazmine Rogers is a San Diego-based, Black-Mexican YouTuber and sustainable fashion and lifestyle influencer. Country Crock is breaking barriers in the plant-based aisle, here are six influencers doing the same in their own way. 1. Melissa Hemsley is a chef, food columnist, best-selling cookbook author, and one of the Top Sustainability Influencers based in the UK, who is a proud advocate for sustainable and planet-friendly eating. SAMANTHA WHITE @livingwastefree (24K), 51. From learning about recycling and water waste to embracing veganism and creating plant-based recipes, Lottie began documenting her low waste journey through her blog, Low Waste Lottie, where she also offers simple tips and tricks to live more sustainably. You would like to receive regular information about Germany? As a sustainability influencer, her interests are social justice, ethical living, and climate change. Influencers lead seemingly perfect lives: They are beautiful, rich, and successful. She is the author of two best-selling cookbooks, Eat Happy(2017) andEat Green (2020). They are interested in friends and family (27%), sports and fitness (25.4%) and cameras and photography (19.4%). 13. She is the CEO of BrushwithBamboo, an eco-friendly company that sells the worlds first plant-based bamboo toothbrushes, travel cases, and other oral care products. Follow these 10 thought leaders to stay plugged into the trending news and conversations shaping sustainability and the green energy transition. This is why she created Sustainable Daisy to be an accessible platform for every woman looking for a moresustainable,eco-friendlywardrobe, beauty routine, and lifestyle. Agnes Mike, one of the top sustainability influencers, began documenting her sustainability journey in 2018 through her blog, Wasteless. The criteria for eco-friendly gardens included: Insect friendliness, watering places, nesting aids, wilderness areas for hedgehogs and mice, or bio-composting. Christine has 26, Juliens followers are both female (50.8%) and male (49.2%), between 18 and 24 years old. In 2014, she created her blog, Sustainably Chic, which serves as an online destination for sustainable fashion, green beauty & eco-lifestyle. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate 3.95%). She uploaded her first video on YouTube in February 2016, 2 months after she quit her job to pursue her dream of running a business. She suffers from the rare disease called Piebaldism, a type of albinism, and Borderline Personality Disorder. Top Voices is a series of lists that have been . Influencer marketing, especially when it comes to eco friendly influencers, is a powerful way for sustainability brands to reach a wider audience and build relationships with consumers who share similar values. Their debut book, The Art of Eating Well, was released in 2014, followed by Eating Well with Hemsley & Hemsley, a Channel 4 tv show. Like magazines once did, IG gives us daily inspiration on what to wear but, more importantly, it helps to shape our lifestyle and behaviour. As a creative, author, certified health coach, and Green Dreamer podcast host, Kamea is on a mission to encourage people to expand their views of wellness to include collective healing, ecological regeneration, planetary healing, and social justice. This is particularly true in the fashion industry where slow, low impact fashion is now preferred over fast fashion. Read more about influencers in the automotive industry on the Kolsquare blog here. Natalie @sustainablychic - a blogger and influencer that helps her readers to build a more conscious wardrobe. Our 20 Favorite Eco-Friendly Influencers (in no particular order) 1. The problem is that the boundaries between advertising and content are becoming blurred on social media. She also launched her blog and YouTube channel with the same name as well as an Etsy store where uploads knitted pieces that she created while making minimal waste. Influencers are using social media to inform and promote positive #sustainability messages. Please check your adblocker settings. one of the best environmental influencers. German consumers have three priorities that apply to shopping, whether it's online or at the corner shop: shopping needs to be quick, with prompt delivery, and take account of sustainability criteria. Georgette is a sustainability blogger and influencer based in San Antonio, Texas, whose Instagram page covers some of the major sustainability topics, such as plant-based diet, low waste lifestyle, and thrifting. ABI STEPHENSON @theeecogoddess (18.8K), 63. Influencers ask for their importance to be recognized and to be called "talent" or "ambassadors". those at the top of the rankings are few and far between, places four to eleven and even 20 to 100 times the value, Out of the total population of Germany (83.89 million. Piwik is not available or is blocked. Aside from her published book, podcast, and multiple articles contributed online, Kamea is also the founder of UPROOTED, a 100% reader-supported newsletter that critically examines all things related to sustainability. Ashley Renne is an American-born, half Jamaican, and half Indian content creator, keynote speaker, entrepreneur, and one of the Top Sustainability Influencers who primarily focuses on sustainable tourism and low impact plant-based living. Influencers Top She released her first book Simple Matters in January 2016, which sums up her belief that living simply and purposefully is more sustainable not only for the environment but for our happiness and well-being. The aim is to publicise sustainability in a similar way to leading style blogs a while ago. How to reach out to sustainability influencers Instagram? STEPHANIE DAVIES @stephidavies (13.7K), 77. Why are sustainability influencers Instagram so popular? When they learned about the harmful effects of plastic that are present in most beauty or body care products, the twins began creating their own. Katie Roberts an Australian Environmental scientist, yoga trainer, and a sustainability lifestyle blogger who created an online hub Sustainability in Style, which focuses on educating and inspiring others to embrace sustainability through ethical, slow fashion. She also received several recognitions and awards for her academic excellence and research contribution. Even the German federal government spends money on influencer marketing in 2020, that amounted to 224,000 euros ($265,796). Fashion, beauty and travel are all topics that go down well with Instagram users a fact Stefanie Giesinger, who is one of the top German influencers in these areas, is well aware of. GEEVIE AND SOPHIA @sustainyrself (60.2K), 32. Gillian, one of the top sustainability influencers, first embarked on her journey to minimalism and slow fashion in 2015 after massive de-cluttering of almost half of her belongings. YouTube. 5. ANNE-MARIE BONNEAU @zerowastechef (180K), 8. Below, Kolsquare will show you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. Megean Weldon is one of the top Sustainability Influencers based in Kansas City who founded the website, Zero Waste Nerd. Kendal began her sustainability journey just recently, after watching the documentary What the Health. Blue Ollis @blueollis 7. The same goes for when influencers and media fall for "greenwashing," a term coined in the 1980s to describe "the corporate practice of making diverting sustainability claims to cover a . She left her high-stress job and enrolled at the Institute of Holistic Nutrition to become the Certified Holistic Nutritionist that she is now. Besma Whayeb is a London-based ethical lifestyle blogger, and one of the best environmental influencers, documenting modern conscious choices. @happyhippie is an organization that focuses on youth empowerment and social justice. Perth-based Kiwi content producer Holly Noakes, one of the best environmental influencers, has always dreamt of owning acreage and living a sustainable lifestyle, but according to her, shes starting with what she has and learning as much as she can in between. Her ultimate goal is to inspire and empower others to make better choices for themselves and the planet, but with an open invitation to learn from other peoples journey as well. Follow along to keep up to date with the latest industry trends and network with industry professionals. The German web video producer was married to Bibi from BibisBeautyPalace and the couple has two children. By highlighting the work of young people, @happyhippie inspires others to take action on sustainability issues. The theme of SB'22 San Diego, is Recenter & Accelerate. Their career aspirations. How to Set up Mass Email to Influencers How to Set up Influencer Marketing campaign and Track Performance A Full Explanation of SocialBook Instagram Profile Stats A Full Explanation of SocialBook YouTube Influencer . RACHEL AND SCOTT JOHNSTON @plantedinthewoods (123K), 11. Once an impulsive buyer of clothes, she realized the impact her shopping habits had on the planet, decided to turn away from it, and began her advocacy for responsible consumerism and ethical fashion. Recirculation of resources helps in providing clean and green jobs. Dates: 17-20 October 2022. Sports and fitness postings made Pamela a social media star, especially on Instagram. Environmental influencers utilize their platforms to inform and motivate others about the value of protecting the environment. , here are six influencers doing the same in their own way renewable energy landscape rate 3.95 ). 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